Case Study

Frühwirth Bakery

Frühwirth Bakery is an innovative, traditional Austrian bakery now in its third generation. To efficiently manage its continuous growth and branch expansion, the company implemented a comprehensive digital solution that combines craftsmanship with high-tech.

Bakery / Confectionery / Café

Ergebnis

Centralized order management & seamless ERP integration

"As a growing bakery, it was essential for us to make our operations more efficient. Integrating the system into our ERP made exactly that possible – processes now run much more smoothly, we are saving costs, and we can manage our production better. It was a real game-changer!"

Efficient production planning

Significant reduction in stockouts and overproduction through real-time data.

Reduced administrative workload

Automating repetitive tasks relieves the burden on the team in both administration and the branches.

Maximum scalability

The IT infrastructure is ready for additional locations without increasing the administrative burden.

Future-proof

By using Pimcore, Frühwirth now has a highly flexible system for all digital requirements.

Herausforderungen

Mastering complexity

As the company expanded, the need for precise production planning grew. Manual coordination between the various branches and the bakery led to high administrative overhead and potential logistical errors. There was a lack of a central platform to seamlessly connect e-commerce, branch orders, and production.

Our solution

The VIABIRDS package

VIABIRDS developed a scalable infrastructure based on Pimcore that serves as the digital core

Centralized multi-location management

A platform for managing all branches and points of sale.

ERP integration

Seamless connection to the existing inventory management system for automated data flow.

Digital ordering processes

Fully automated transmission of branch orders directly into production planning.

Scalable architecture

Building a system that grows effortlessly with every new branch opening.

Alexander Planitzer

Managing Director, VIABIRDS

Unsere Rolle

"Traditional medium-sized businesses like the Frühwirth bakery show that digitalization is not an end in itself, but the foundation for healthy growth. Our goal was to automate operational excellence to such an extent that the team can fully focus on their craft again."

Becoming a digital pioneer together

Ideas turn into progress. Let’s work together to find out how we can take your business to the next level digitally.

AI, software, and strategy for real results.

Still have questions? Send us a message

AI Automation Software Development Digital Consulting Case Studies About Us Careers

Support

Contact Legal Notice Privacy Policy

Consent Preferences